FUBU Co-Founder To Release New Book July 4, 2017 | Ted McLyman dot Com

FUBU Co-Founder To Release New Book

For the last six months I’ve been working with FUBU co-founder J. Alexander Martin on a new FUBUbook. It’s a follow-up to my first book, Money Make Me Crazy! A Prescription to Money Sanity.

J called me after he read my book and asked me to collaborate with him to write a follow-on book to tell his story with money. After some discussion, we decided to use Money Values and Money Temperament from my Money Behavior System as the theme.

The result:


The book is …

  • Easy to Read. No jargon, confusing graphs or charts – only what you need to get started fast.
  • A Revolutionary Approach. Success with money is about understanding and managing your behavior – not your money.
  • Provides Life Changing Results. Learn how to discover you unique Money Temperament and why it is critical to your success.

Here’s the book’s forward by FUBU co-founder and Shark Tank investor Daymond John.



Daymond John

This is an important book. You must read and highlight it with notes. Keep it on your desk as a reference. I also recommend you share it with those you care about and maybe your financial advisor. I guarantee they will thank you.

J and Ted build a compelling case that our biology, beliefs, and culture conspire against us when we spend our money. The result is, missed opportunities and irrational spending on things, we neither need nor, sometimes, can afford. I know because this happens to people I know and to me. I probably can match J story-for-story on crazy spending. I don’t even want to think about how much money I’ve squandered over the years.

I know from my experience with Shark Tank that people do not appreciate how emotional money is. In fact, I doubt anyone would watch the show if we asked each contestant to sit at a table next to their lawyer and brief their business plan with supporting spreadsheets, charts and graphs, and market projections. I know I wouldn’t watch, and I’m on the show. Our viewers watch every week to see and share the emotions of real people making potentially life changing money decisions. And it’s the emotions you see on Shark Tank that J and Ted talk about in this important book.

J and I have been friends since junior high school. He’s like a brother to me. We have shared the good, the bad, and the ugly about building a business and money. Fortunately for us, most of it has been magnificent. However, I can’t help but wonder how much better the money would have been if we had this book when we were getting started. Just knowing something as simple as our Money Temperament would have saved us countless hours and millions of dollars. Like most people, I learned about money the hard way – through life. This book offers a better way.

This is an easy and fast read. The information they present is common sense and appropriate to anyone who works with people and spends money. I’m amazed I’ve never heard of any of this before. Well, I believe things are about to change. I predict their behavioral approach to money will soon become required reading in schools and colleges, sales training programs, for professional athletes and entertainers, and the foundation for personal finance education. Soon, everyone will be talking about their Money Values and Money Temperament. It’s that important.

J and Ted intend to create a movement with this book – and maybe change the world of money in the process. Behavior matters, and it’s time to put people before products. This has a nice ring to it. I’m with J on this, and I challenge you to join the movement. Help us change the world.

Table of Content

  • I’m Living The Dream
  • Money Does Make Me Crazy
  • You Don’t Think About Money – You Feel It
  • Why Did It Take So Long To Figure This Out?
  • The One Question You Must Answer
  • I Could Have Saved Millions
  • My Brain On Money
  • 24/7 & 365
  • It’s Not About Money
  • You Live In A Bubble

Pre orders will be available at Amazon and Barnes and Noble very soon.

For more information about my first book and to download Chapter 1 from the new book visit www.tedmclyman.com.

Remember, money is always about behavior,


“Helping People Who Get It Get More”


Ted McLyman

Husband, father, grandfather, LtCol USMC (Ret), entrepreneur, author, consultant, speaker, and Ironman All World Athlete.